Target Acquires Smith & Hawken Brand

MINNEAPOLIS (January 8, 2010) — Target today announced it has acquired the Smith & Hawken brand and other intellectual property from Smith & Hawken, LTD, a subsidiary of The Scotts Company LLC, effective December 30, 2009.

“We’re thrilled to own such an admired and iconic brand,” said Kathee Tesija, executive vice president of merchandising, Target. “We believe the Smith & Hawken brand complements our existing portfolio of owned brands and provides our guests with another compelling reason to shop Target.”

Target currently offers its guests high quality and affordable outdoor furniture, gardening and décor solutions through Smith & Hawken for Target, which has been available exclusively at Target stores nationwide and online at Target.com since 2006. Target is excited about the opportunities for this brand and will share plans for expanded offerings in the future.

Leave a Reply

Your email address will not be published. Required fields are marked *

*

Archives