is intended to provide useful and thought-provoking information for owners of green industry businesses contemplating the sale of their businesses, now or sometime in the future. Green industry businesses include nurseries, greenhouses, lawn care, tree care, landscape, tree farms, sod farms, garden centers and similar businesses.

We plan to include the observations and thoughts of a wide range of industry participants, including business owners of a variety of green industry businesses, lawyers, accountants, consultants and business brokers with a specialty of working with the green industry.

This site is intended to be a place where green industry business owners can go for answers to their questions either through existing material posted on the site or by posing questions in the forum. has been launched by and is sponsored by The Principium Group, Inc., a merger & acquisition advisory and business brokerage firm with a special focus on companies in the green industry.

The information included in this website is either derived from publicly available sources or represents the personal observations of the writer. Our intent is to give a perspective on the industry taken as a whole. The inclusion of a posting about a transaction in this website does not imply that The Principium Group acted as an adviser to either of the parties to the transaction. It is the policy of The Principium Group to always maintain the confidentiality of its client relationships. For those transactions in which The Principium Group did play a role, the information included herein is still limited to that available through public sources.


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